IT'S HAPPENING ๐โจ๐
Preview text: The sale you've been waiting for

Using this email in an article? Credit: Smol email via They Sent It, with a link to this page. Full-size image
- Subject
- IT'S HAPPENING ๐โจ๐
- Preview text
- The sale you've been waiting for
- From
- hello@
playsmol.com - Brand
- Smol
- ESP
- Klaviyo
- Sent
- Sun Nov 1, 2026, 12:01 PM ET
- Size
- 35 KB
- Images
- 9
- Links
- 6, 1 of them buttons
- Subject length
- 19 characters
Against Smol's usual
Sent in its busiest hour, 12 PM, which holds 43% of its emails. The subject is 19 characters; its average is 30.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Smol <[email protected]>
- Subject
- IT'S HAPPENING ๐โจ๐
- Date
- Sun, 01 Nov 2026 17:01:24 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-15
- Return-Path domain
- send.playsmol.com
- DKIM signature
- d=playsmol.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-โฆ-mg96k with SMTP
- from (unnamed) by geopod-ismtpd-15 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Nov 3, 2026 12:16 PM | Our biggest holiday sale has landed ๐ | |
| Nov 1, 2026 12:01 PM | IT'S HAPPENING ๐โจ๐ (this email) | |
| Oct 29, 2026 1:37 PM | 3 things spookier than Halloween ๐ป | |
| Oct 25, 2026 12:09 PM | New ways to play just landed โจ | |
| Oct 22, 2026 3:08 PM | Our newest crowd favorite ๐ | |
| Oct 20, 2026 12:01 PM | NEW Smol x Meri Meri ๐ช๐๐ป๐ฅ | |
| Oct 20, 2026 6:07 AM | Beautiful, stress-free play is waiting for you โ๏ธ |
More from Smol
All Smol emailsOur biggest holiday sale has landed ๐
Nov 3, 2026 12:16 PM
3 things spookier than Halloween ๐ป
Oct 29, 2026 1:37 PM
New ways to play just landed โจ
Oct 25, 2026 12:09 PM
Our newest crowd favorite ๐
Oct 22, 2026 3:08 PM
NEW Smol x Meri Meri ๐ช๐๐ป๐ฅ
Oct 20, 2026 12:01 PM
Beautiful, stress-free play is waiting for you โ๏ธ
Oct 20, 2026 6:07 AM
Our dream collab has a brand-new act ๐ช
Oct 18, 2026 12:10 PM
Oct 16, 2026 6:05 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Nov 1, 2026.








