They Sent It

Your new favorite cup is waiting 👀

Life happens. We saved your CrewCup.

The Mum CrewWednesday, Jun 17, 2026 at 4:38 AM EasternKlaviyo
The Mum CrewYour new favorite cup is waiting 👀
Subject
Your new favorite cup is waiting 👀
Preview text
Life happens. We saved your CrewCup.
From
hannah@themumcrew.com
Sent
Wed Jun 17, 2026, 4:38 AM ET
Sent to
themumcrew.com, Brazil (themumcrew.com.br), Germany (themumcrew.de)
Size
56 KB
Images
11
Links
19, 2 of them buttons
Subject length
34 characters

Against The Mum Crew's usual

Sent in the 4 AM hour, which holds 4% of its emails; 27% arrive in the 12 AM hour. The subject is 34 characters; its average is 30.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Hannah from The Mum Crew <[email protected]>
Subject
Your new favorite cup is waiting 👀
Date
Wed, 17 Jun 2026 08:38:51 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.themumcrew.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.themumcrew.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from kl-203-24-10.kmta.shared.klaviyomail.com [170.203.24.10] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Jun 19, 2026 10:15 AMCup designs as unique as your kid!
Jun 19, 2026 4:40 AM25% off your Mum Crew order 👀
Jun 18, 2026 4:39 AMWhy 15,000+ customers joined the Crew 💛
Jun 17, 2026 4:38 AMYour new favorite cup is waiting 👀 (this email)
Jun 16, 2026 7:00 PMHis cup's still waiting
Jun 14, 2026 4:15 PMThe easiest gift you'll grab all week.
Jun 11, 2026 10:15 AMTired, Mum? Read this.

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