Wednesday, 9am: you’re in first
Preview text: Our biggest sale of the year, VIPs first

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Use this example
- Subject
- Wednesday, 9am: you’re in first
- Preview text
- Our biggest sale of the year, VIPs first
- From
- hello@
thenappysociety.com.au - Brand
- The Nappy Society
- ESP
- Klaviyo
- Sent
- Mon Nov 9, 2026, 3:01 AM ET
- Size
- 13 KB
- Images
- 1
- Links
- 3
- Subject length
- 33 characters
Against The Nappy Society's usual
Sent in the 3 AM hour, which holds 8% of its emails; 20% arrive in the 7 PM hour. The subject is 33 characters; its average is 38.
Sent just before and after
| Nov 10, 2026 5:00 PM | ✨ BLACK FRIDAY SALE IS HERE ✨ | |
| Nov 9, 2026 3:01 AM | Wednesday, 9am: you’re in first (this email) | |
| Nov 4, 2026 3:02 PM | Shhh… you're seeing this first (and it's 20% off) 🤫 | |
| Nov 1, 2026 3:02 AM | Final hours: 30% off ends at midnight | |
| Oct 30, 2026 7:01 PM | ICYMI - Save 30% Off All Weekend | |
| Oct 30, 2026 1:00 AM | Trick or treat? (It’s a treat.) | |
| Oct 29, 2026 5:01 AM | The gift that comes with a love note 💌 |
More from The Nappy Society
All The Nappy Society emailsNov 10, 2026 5:00 PM
Shhh… you're seeing this first (and it's 20% off) 🤫
Nov 4, 2026 3:02 PM
Final hours: 30% off ends at midnight
Nov 1, 2026 3:02 AM
ICYMI - Save 30% Off All Weekend
Oct 30, 2026 7:01 PM
Trick or treat? (It’s a treat.)
Oct 30, 2026 1:00 AM
The gift that comes with a love note 💌
Oct 29, 2026 5:01 AM
Here’s what other mums are loving…
Oct 28, 2026 2:21 AM
Your perfect baby bag setup is waiting.
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