New Button-Ups Are Here
Preview text: They're going fast already. Have a look.
Using this email in an article? Credit: The Normal Brand email via They Sent It, with a link to this page. Full-size image
- Subject
- New Button-Ups Are Here
- Preview text
- They're going fast already. Have a look.
- From
- thebear@
thenormalbrand.com - Brand
- The Normal Brand
- ESP
- Klaviyo
- Sent
- Mon Sep 21, 2026, 6:55 PM ET
- Sent to
- normalbrand.com, thenormalbrand.com
- Size
- 70 KB
- Images
- 26
- Links
- 30, 12 of them buttons
- Subject length
- 23 characters
Against The Normal Brand's usual
Sent in the 6 PM hour, which holds 10% of its emails; 24% arrive in the 7 PM hour. The subject is 23 characters; its average is 24.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- The Normal Brand <[email protected]>
- Subject
- New Button-Ups Are Here
- Date
- Mon, 21 Sep 2026 22:55:05 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-22
- Return-Path domain
- send.thenormalbrand.com
- DKIM signature
- d=thenormalbrand.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-vmcdl with SMTP
- from (unnamed) by geopod-ismtpd-22 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Sep 23, 2026 7:02 PM | The Waffle Crewneck | |
| Sep 23, 2026 12:26 AM | Worth a Second Look | |
| Sep 22, 2026 7:02 PM | Fall is Here | |
| Sep 21, 2026 6:55 PM | New Button-Ups Are Here (this email) | |
| Sep 20, 2026 8:01 AM | New Arrivals for Our Favorite Season | |
| Sep 19, 2026 8:00 AM | The Mountain Overshirt | |
| Sep 18, 2026 6:00 PM | New Arrivals Just Landed |
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Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 21, 2026.
