Your Freshwater Guide

Preview text: Find the fit you'll wear all summer.

The Normal BrandWednesday, May 6, 2026 at 5:30 PM EasternKlaviyo
The Normal BrandYour Freshwater Guide
Subject
Your Freshwater Guide
Preview text
Find the fit you'll wear all summer.
From
thebear@thenormalbrand.com
Sent
Wed May 6, 2026, 5:30 PM ET
Sent to
thenormalbrand.com
Size
70 KB
Images
24
Links
28, 7 of them buttons
Subject length
21 characters

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Sent in the 5 PM hour, which holds 5% of its emails; 24% arrive in the 7 PM hour. The subject is 21 characters; its average is 24.

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Sent just before and after

May 9, 2026 8:01 AMThe Button Up Lineup
May 8, 2026 6:00 PMSeeing Green
May 7, 2026 3:16 PMThis Week's New Arrivals
May 6, 2026 5:30 PMYour Freshwater Guide (this email)
May 5, 2026 11:23 PMYour Favorites. New Colors.
May 4, 2026 7:02 PMAn Everyday Button Up Done Right
May 3, 2026 7:00 PMMeet the Summer Linen-Blend Collection

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