Looks right… until it doesn’t.
Preview text: lighting isn’t the problem.
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- Subject
- Looks right… until it doesn’t.
- Preview text
- lighting isn’t the problem.
- From
- support@
vimacosmetics.com - Brand
- VIMA
- ESP
- Klaviyo
- Sent
- Thu Apr 2, 2026, 10:02 AM ET
- Sent to
- au.vimacosmetics.com, us.vimacosmetics.com
- Size
- 74 KB
- Images
- 14
- Links
- 17, 6 of them buttons
- Subject length
- 31 characters
Against VIMA's usual
Sent in the 10 AM hour, which holds 18% of its emails; 18% arrive in the 9 AM hour. The subject is 31 characters; its average is 36.
Sent just before and after
| Apr 6, 2026 10:00 AM | Up to 50% off… but here’s why. | |
| Apr 5, 2026 11:03 AM | A little Easter surprise for you.🥚 | |
| Apr 4, 2026 5:45 PM | A little Easter surprise for you | |
| Apr 2, 2026 10:02 AM | Looks right… until it doesn’t. (this email) | |
| Mar 31, 2026 9:00 AM | Last day of March… fix your skin first. | |
| Mar 30, 2026 11:45 AM | Why your makeup still looks off. 🤔 | |
| Mar 29, 2026 9:02 AM | Quick spring update for your makeup. 🌸 |
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