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Why your makeup still looks off. 🤔

It’s not your skin. It’s what you’re using.

VIMAMonday, Mar 30, 2026 at 11:45 AM EasternKlaviyo
VIMAWhy your makeup still looks off. 🤔
Subject
Why your makeup still looks off. 🤔
Preview text
It’s not your skin. It’s what you’re using.
From
support@vimacosmetics.com
Brand
VIMA
Sent
Mon Mar 30, 2026, 11:45 AM ET
Sent to
au.vimacosmetics.com, us.vimacosmetics.com
Size
75 KB
Images
12
Links
16, 8 of them buttons
Subject length
35 characters

Against VIMA's usual

Sent in the 11 AM hour, which holds 10% of its emails; 18% arrive in the 9 AM hour. The subject is 35 characters; its average is 36.

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Sent just before and after

Apr 4, 2026 5:45 PMA little Easter surprise for you
Apr 2, 2026 10:02 AMLooks right… until it doesn’t.
Mar 31, 2026 9:00 AMLast day of March… fix your skin first.
Mar 30, 2026 11:45 AMWhy your makeup still looks off. 🤔 (this email)
Mar 29, 2026 9:02 AMQuick spring update for your makeup. 🌸
Mar 28, 2026 9:48 AMYour routine doesn’t always follow you.
Mar 26, 2026 10:03 AMYou don’t always get ready at home anymore.

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