The Gingham Set Is Here

Preview text: Three new pieces. One complete look.

Wat the BrandThursday, Sep 17, 2026 at 1:45 AM EasternKlaviyo
Wat the BrandThe Gingham Set Is Here
Subject
The Gingham Set Is Here
Preview text
Three new pieces. One complete look.
From
support@watthebrand.com
Sent
Thu Sep 17, 2026, 1:45 AM ET
Sent to
watthebrand.com, wearetwinset.com
Size
50 KB
Images
17
Links
23, 10 of them buttons
Subject length
23 characters

Against Wat the Brand's usual

Sent in its busiest hour, 1 AM, which holds 48% of its emails. The subject is 23 characters; its average is 28.

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From
WAT THE BRAND <[email protected]>
Subject
The Gingham Set Is Here
Date
Thu, 17 Sep 2026 05:45:11 +0000 (UTC)
Message-ID domain
geopod-ismtpd-49
Return-Path domain
k1.send.watthebrand.com
DKIM signature
d=send.watthebrand.com s=s1
List-Unsubscribe
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  1. by recvd-…-thlkm with SMTP
  2. from (unnamed) by geopod-ismtpd-49 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Sep 22, 2026 1:45 AMAutumn Wardrobe, Sorted.
Sep 20, 2026 2:01 PMThe Brief: Comfy But Chic
Sep 19, 2026 3:01 AMThe Jacket Everyone’s Wearing!
Sep 17, 2026 1:45 AMThe Gingham Set Is Here (this email)
Sep 15, 2026 1:45 AMMade For The Season Ahead..
Sep 11, 2026 2:00 PMYour WAT Basket Could Be On Us 👀
Sep 10, 2026 7:30 AMA Full Circle Moment 🤍

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