Braces change the way they need to brush.

Preview text: A regular toothbrush wasn't designed for brackets and wires. Willo Ortho was.

WilloWednesday, Aug 26, 2026 at 7:03 PM EasternKlaviyo
WilloBraces change the way they need to brush.
Subject
Braces change the way they need to brush.
Preview text
A regular toothbrush wasn't designed for brackets and wires. Willo Ortho was.
From
store@willo.com
Brand
Willo
Sent
Wed Aug 26, 2026, 7:03 PM ET
Size
38 KB
Images
12
Links
11, 5 of them buttons
Subject length
41 characters

Against Willo's usual

Sent in its busiest hour, 7 PM, which holds 29% of its emails. The subject is 41 characters; its average is 39.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Willo <[email protected]>
Subject
Braces change the way they need to brush.
Date
Wed, 26 Aug 2026 23:03:05 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.willo.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.willo.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Aug 31, 2026 11:56 PM4 reasons kids struggle to brush well
Aug 30, 2026 5:00 PMWhy dental professionals recommend Willo
Aug 28, 2026 11:55 PMMost kids don't brush their teeth effectively
Aug 26, 2026 7:03 PMBraces change the way they need to brush. (this email)
Aug 19, 2026 7:02 PMThings we stopped negotiating this school year
Aug 16, 2026 7:02 PMIt doesn't get easier. It gets different.
Aug 13, 2026 7:01 PMFinal days to save 20%

More from Willo

All Willo emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.