50-60% off everything–NEW styles just added!

ExpressThursday, Jun 27, 2024 at 10:13 AM EasternMailchimp
Express50-60% off everything–NEW styles just added!
Subject
50-60% off everything–NEW styles just added!
From
express@em.express.com
Brand
Express
Sent
Thu Jun 27, 2024, 10:13 AM ET
Size
70 KB
Images
33
Links
31, 3 of them buttons
Subject length
44 characters

Against Express's usual

Sent in the 10 AM hour, which holds 5% of its emails; 29% arrive in the 11 AM hour. The subject is 44 characters, the same as its average.

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Sent just before and after

Jun 28, 2024 10:50 AMSummer’s coolest tropical shirts 😎
Jun 27, 2024 3:05 PM“Not stiff like other suits”
Jun 27, 2024 10:54 AMNEW JUST ADDED! 70% off select styles
Jun 27, 2024 10:13 AM50-60% off everything–NEW styles just added! (this email)
Jun 26, 2024 8:05 PMFinal hours! $25+ shorts, tees & tanks
Jun 26, 2024 11:11 AMONE DAY ONLY! $25+ shorts & tees
Jun 25, 2024 11:26 AMNEW STYLES ALERT

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