70% off must-haves to wear right now

ExpressSaturday, Feb 24, 2024 at 11:19 AM EasternMailchimp
Express70% off must-haves to wear right now
Subject
70% off must-haves to wear right now
From
express@em.express.com
Brand
Express
Sent
Sat Feb 24, 2024, 11:19 AM ET
Size
95 KB
Images
48
Links
61, 3 of them buttons
Subject length
36 characters

Against Express's usual

Sent in its busiest hour, 11 AM, which holds 29% of its emails. The subject is 36 characters; its average is 44.

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Sent just before and after

Feb 25, 2024 8:14 AMSTARTS TODAY! 50% off everything on your wish list
Feb 24, 2024 8:04 PMChinos in your favorite color (+ your new favorite fit)
Feb 24, 2024 3:14 PMOh hey, new spring tees just dropped
Feb 24, 2024 11:19 AM70% off must-haves to wear right now (this email)
Feb 24, 2024 8:14 AM$39 ALL JEANS | 30% OFF EVERYTHING ELSE
Feb 23, 2024 8:04 PM*THIS* is how UpWest does denim
Feb 23, 2024 3:08 PMGET IN ON THIS 👉 Clearance from $10 won’t last forever…

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