Just in: our best new button-downs

Use this example
- Subject
- Just in: our best new button-downs
- From
- express@
b.express.com - Brand
- Express
- ESP
- Mailchimp
- Sent
- Fri Oct 4, 2024, 11:13 AM ET
- Size
- 146 KB
- Images
- 43
- Links
- 57, 1 of them buttons
- Subject length
- 34 characters
Against Express's usual
Sent in its busiest hour, 11 AM, which holds 29% of its emails. The subject is 34 characters; its average is 44.
Sent just before and after
| Oct 5, 2024 3:07 PM | 50% OFF these wear-now styles | |
| Oct 5, 2024 10:56 AM | The key to instant cool factor | |
| Oct 4, 2024 2:58 PM | NEW | STYLES | ADDED | |
| Oct 4, 2024 11:13 AM | Just in: our best new button-downs (this email) | |
| Oct 3, 2024 3:06 PM | Wear-with-everything pants & jeans | |
| Oct 3, 2024 11:06 AM | See what’s NEW to sale 👀 | |
| Oct 2, 2024 9:26 PM | This month is all about YOU, Insiders 🫶 |
More from Express
All Express emailsDEAL OF THE DAY 🎁 $15+ ALL TOPS & SWEATERS
Nov 13, 2026 7:58 PM
NEW going-out dresses | 30% off + extra 15% off for Insiders
Nov 13, 2026 3:05 PM
✨ FRIENDS & FAMILY EVENT STARTS NOW ✨ $29+ Holiday Deals ✨
Nov 13, 2026 11:35 AM
FINAL HOURS! $39+ ALL PANTS at The Semi-Annual Express Pant Day
Nov 12, 2026 8:03 PM
AMERICA’S FAVORITE PANT 🏆 $69 all Editors
Nov 12, 2026 3:11 PM
The Semi-Annual EXPRESS PANT DAY! $39+ all pants (yes, even Editor styles!)
Nov 12, 2026 11:16 AM
TICK-TOCK: $29+ all dresses vanish at midnight!
Nov 11, 2026 8:10 PM
25% off | Lisa Rinna & Delilah Belle’s faux fur favorites
Nov 11, 2026 3:00 PM







