LAST CALL (❗️) to claim your Mystery Deal

ExpressTuesday, May 21, 2024 at 4:19 PM EasternMailchimp
ExpressLAST CALL (❗️) to claim your Mystery Deal
Subject
LAST CALL (❗️) to claim your Mystery Deal
From
express@b.express.com
Brand
Express
Sent
Tue May 21, 2024, 4:19 PM ET
Size
129 KB
Images
36
Links
50, 1 of them buttons
Subject length
40 characters

Against Express's usual

Sent in the 4 PM hour, which holds 3% of its emails; 29% arrive in the 11 AM hour. The subject is 40 characters; its average is 44.

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Sent just before and after

May 22, 2024 11:04 AMSTARTS TODAY | 40-70% OFF everything online
May 22, 2024 8:11 AM50% off new arrivals at the Summer Kickoff Sale 🏖️
May 21, 2024 8:09 PM📢 Attention: 40-70% OFF EVERYTHING starts @ midnight
May 21, 2024 4:19 PMLAST CALL (❗️) to claim your Mystery Deal (this email)
May 21, 2024 11:13 AMTODAY. ONLY. Reveal your Mystery Deal 👀
May 20, 2024 7:56 PMLast call: 30-70% OFF
May 20, 2024 3:08 PM30-70% off ends today | Look cool all summer

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