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30-70% off ends today | Look cool all summer

ExpressMonday, May 20, 2024 at 3:08 PM EasternMailchimp
Express30-70% off ends today | Look cool all summer
Subject
30-70% off ends today | Look cool all summer
From
express@b.express.com
Brand
Express
Sent
Mon May 20, 2024, 3:08 PM ET
Size
142 KB
Images
40
Links
60, 1 of them buttons
Subject length
44 characters

Against Express's usual

Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 44 characters, the same as its average.

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Sent just before and after

May 21, 2024 4:19 PMLAST CALL (❗️) to claim your Mystery Deal
May 21, 2024 11:13 AMTODAY. ONLY. Reveal your Mystery Deal 👀
May 20, 2024 7:56 PMLast call: 30-70% OFF
May 20, 2024 3:08 PM30-70% off ends today | Look cool all summer (this email)
May 20, 2024 11:15 AMPsst, the sitewide sale ends soon
May 19, 2024 8:04 PMExtra 70% OFF ends @ midnight online, so go go gooooo
May 19, 2024 3:23 PMTONIGHT ONLY ➡️ Extra 70% off clearance | 6 p.m.-midnight

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