Let the games begin 🥇⛷️🥌🏂⛸️
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Use this example
- Subject
- Let the games begin 🥇⛷️🥌🏂⛸️
- From
- express@
b.express.com - Brand
- Express
- ESP
- Mailchimp
- Sent
- Tue Jan 27, 2026, 3:07 PM ET
- Size
- 144 KB
- Images
- 44
- Links
- 52, 1 of them buttons
- Subject length
- 25 characters
Against Express's usual
Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 25 characters; its average is 44.
Sent just before and after
| Jan 28, 2026 8:05 PM | Love it? Get it! FINAL HOURS for up to $100 off | |
| Jan 28, 2026 3:01 PM | WHAT BLIZZARD? | $29+ all men’s outerwear | |
| Jan 28, 2026 11:19 AM | LAST DAY! $30 off $100 | $40 off $120 | $75 off $200 | In-app only: $100 off $250 | |
| Jan 27, 2026 3:07 PM | Let the games begin 🥇⛷️🥌🏂⛸️ (this email) | |
| Jan 27, 2026 11:18 AM | Table for two 🌹🕯️ Up to $100 off | |
| Jan 26, 2026 8:16 PM | ❄️ FINAL HOURS for bonus day! 40-70% off ALL sweaters | |
| Jan 26, 2026 3:28 PM | Up to $100 off top-rated Editor pants & chinos |
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