WHAT BLIZZARD? | $29+ all men’s outerwear

Use this example
- Subject
- WHAT BLIZZARD? | $29+ all men’s outerwear
- From
- express@
b.express.com - Brand
- Express
- ESP
- Mailchimp
- Sent
- Wed Jan 28, 2026, 3:01 PM ET
- Size
- 121 KB
- Images
- 34
- Links
- 44, 1 of them buttons
- Subject length
- 41 characters
Against Express's usual
Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 41 characters; its average is 44.
Sent just before and after
| Jan 29, 2026 3:18 PM | Sweaters like you’ve never seen them | |
| Jan 29, 2026 11:12 AM | ❄️ WINTER STEALS START TODAY! $15+ MARKDOWNS ❄️ | |
| Jan 28, 2026 8:05 PM | Love it? Get it! FINAL HOURS for up to $100 off | |
| Jan 28, 2026 3:01 PM | WHAT BLIZZARD? | $29+ all men’s outerwear (this email) | |
| Jan 28, 2026 11:19 AM | LAST DAY! $30 off $100 | $40 off $120 | $75 off $200 | In-app only: $100 off $250 | |
| Jan 27, 2026 3:07 PM | Let the games begin 🥇⛷️🥌🏂⛸️ | |
| Jan 27, 2026 11:18 AM | Table for two 🌹🕯️ Up to $100 off |
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