So many styles are 50% OFF

Use this example
- Subject
- So many styles are 50% OFF
- From
- express@
em.express.com - Brand
- Express
- ESP
- Mailchimp
- Sent
- Sun May 12, 2024, 8:12 AM ET
- Size
- 73 KB
- Images
- 27
- Links
- 31, 3 of them buttons
- Subject length
- 26 characters
Against Express's usual
Sent in the 8 AM hour, which holds 9% of its emails; 29% arrive in the 11 AM hour. The subject is 26 characters; its average is 44.
Sent just before and after
| May 12, 2024 8:04 PM | ENDS @ MIDNIGHT! Clearance from $12 online | |
| May 12, 2024 3:19 PM | TONIGHT ONLY! $12+ clearance styles drop at 6 p.m. | |
| May 12, 2024 11:05 AM | How does 40% off everything sound? | |
| May 12, 2024 8:12 AM | So many styles are 50% OFF (this email) | |
| May 11, 2024 7:58 PM | 40% off sitewide | How to conquer summer style | |
| May 11, 2024 2:34 PM | 40% OFF | Living in LINEN | |
| May 11, 2024 11:16 AM | 40% off sitewide + “the best shirt you will ever own” |
More from Express
All Express emailsFINAL HOURS! $15+ all tops & sweaters
Nov 14, 2026 7:58 PM
$19+ ALL SWEATERS 🎄The hottest holiday knits just dropped
Nov 14, 2026 3:17 PM
DEAL OF THE DAY 🎁 $15+ ALL TOPS & SWEATERS
Nov 14, 2026 11:07 AM
DEAL OF THE DAY 🎁 $15+ ALL TOPS & SWEATERS
Nov 13, 2026 7:58 PM
NEW going-out dresses | 30% off + extra 15% off for Insiders
Nov 13, 2026 3:05 PM
✨ FRIENDS & FAMILY EVENT STARTS NOW ✨ $29+ Holiday Deals ✨
Nov 13, 2026 11:35 AM
FINAL HOURS! $39+ ALL PANTS at The Semi-Annual Express Pant Day
Nov 12, 2026 8:03 PM
AMERICA’S FAVORITE PANT 🏆 $69 all Editors
Nov 12, 2026 3:11 PM







