They Sent It

TOP DROP: the 1MX Shirt goes bold

ExpressSaturday, Feb 3, 2024 at 11:19 AM EasternMailchimp
ExpressTOP DROP: the 1MX Shirt goes bold
Subject
TOP DROP: the 1MX Shirt goes bold
From
express@b.express.com
Brand
Express
Sent
Sat Feb 3, 2024, 11:19 AM ET
Size
173 KB
Images
59
Links
80, 1 of them buttons
Subject length
33 characters

Against Express's usual

Sent in its busiest hour, 11 AM, which holds 29% of its emails. The subject is 33 characters; its average is 44.

Report this email

Sent just before and after

Feb 4, 2024 8:16 AMNew for spring and ON SALE?!
Feb 3, 2024 8:05 PMOn-the-go outerwear from UpWest
Feb 3, 2024 3:19 PM“What do I wear to a spring wedding?”
Feb 3, 2024 11:19 AMTOP DROP: the 1MX Shirt goes bold (this email)
Feb 3, 2024 8:17 AMStop in today for 60% off select styles
Feb 2, 2024 8:07 PMWhen ALL tops are 40% off, you stock up
Feb 2, 2024 3:14 PMReminder: Extra 50% OFF clearance continues

More from Express

All Express emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.