They Sent It

You asked, we listened

ExpressWednesday, Jun 5, 2024 at 4:45 PM EasternMailchimp
ExpressYou asked, we listened
Subject
You asked, we listened
From
express@b.express.com
Brand
Express
Sent
Wed Jun 5, 2024, 4:45 PM ET
Size
170 KB
Images
52
Links
69, 1 of them buttons
Subject length
22 characters

Against Express's usual

Sent in the 4 PM hour, which holds 3% of its emails; 29% arrive in the 11 AM hour. The subject is 22 characters; its average is 44.

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Sent just before and after

Jun 6, 2024 3:35 PMJeans that stand up to everyday wear
Jun 6, 2024 11:21 AMTOP SELLERS to own now
Jun 6, 2024 8:12 AMWait, what's 30-60% OFF?!
Jun 5, 2024 4:45 PMYou asked, we listened (this email)
Jun 5, 2024 11:01 AMLIVE NOW: $15+ styles online
Jun 4, 2024 3:13 PM5-STAR WHITE JEANS (and $20+ shoes!)
Jun 4, 2024 11:09 AM70% off because summer's heating up

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