Stop washing your waves ✋
Preview text: ... try this instead

- Subject
- Stop washing your waves ✋
- Preview text
- ... try this instead
- From
- hello@
merwave.co.uk - Brand
- Merwave
- ESP
- Klaviyo
- Sent
- Sat Sep 19, 2026, 1:30 AM ET
- Sent to
- United Kingdom (merwave.co.uk), merwave.com
- Size
- 51 KB
- Images
- 13
- Links
- 10, 5 of them buttons
- Subject length
- 26 characters
Against Merwave's usual
Sent in its busiest hour, 1 AM, which holds 75% of its emails. The subject is 26 characters, the same as its average.
Sent just before and after
| Sep 24, 2026 1:30 AM | Why your waves change after 50 | |
| Sep 22, 2026 1:30 AM | Is your shampoo causing frizz? | |
| Sep 20, 2026 1:30 AM | I’m switching up my routine 🍂 | |
| Sep 19, 2026 1:30 AM | Stop washing your waves ✋ (this email) | |
| Sep 17, 2026 1:30 AM | Are you doing too much? | |
| Sep 15, 2026 1:30 AM | What’s making your hair snap? | |
| Sep 13, 2026 1:30 AM | "In the rain, it would go huge" |
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Oct 31, 2026 3:45 AM
Stop doing this to your hair ✋
Oct 29, 2026 2:30 AM
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Oct 25, 2026 2:30 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 19, 2026.








