"i'm sure i'll remember it later"
Preview text: 42,531 upvotes, do you write things down?
Using this email in an article? Credit: New Things Lab email via They Sent It, with a link to this page. Full-size image
- Subject
- "i'm sure i'll remember it later"
- Preview text
- 42,531 upvotes, do you write things down?
- From
- info@
newthingslab.com - Brand
- New Things Lab
- ESP
- Klaviyo
- Sent
- Wed Oct 28, 2026, 9:02 PM ET
- Sent to
- getnewthings.com, newthingslab.com, zonetimer.com
- Size
- 44 KB
- Images
- 17
- Links
- 17, 5 of them buttons
- Subject length
- 33 characters
Against New Things Lab's usual
Sent in the 9 PM hour, which holds 2% of its emails; 19% arrive in the 12 PM hour. The subject is 33 characters; its average is 28.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- New Things Lab <[email protected]>
- Reply-To
- [email protected]
- Subject
- "i'm sure i'll remember it later"
- Date
- Thu, 29 Oct 2026 01:02:40 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-24
- Return-Path domain
- email.newthingslab.com
- DKIM signature
- d=newthingslab.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-8hkr2 with SMTP
- from (unnamed) by geopod-ismtpd-24 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 29, 2026 12:09 PM | NEW: the smile, on your wrist | |
| Oct 29, 2026 12:45 AM | One hour left on your mystery discount | |
| Oct 28, 2026 11:44 PM | You unlocked a secret discount | |
| Oct 28, 2026 9:02 PM | "i'm sure i'll remember it later" (this email) | |
| Oct 24, 2026 12:33 PM | 5 ways writing beats typing | |
| Oct 23, 2026 12:32 PM | one hour of focus | |
| Oct 22, 2026 12:30 PM | these didn't exist before |
More from New Things Lab
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Oct 30, 2026 12:07 PM
Oct 29, 2026 12:09 PM
One hour left on your mystery discount
Oct 29, 2026 12:45 AM
You unlocked a secret discount
Oct 28, 2026 11:44 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 28, 2026.
