Obviously Apparel emails
Obviously Apparel sends about 1 email a week through Klaviyo, most often on Thursday around 4 AM Eastern.
- ESP
- Klaviyo
- Emails a week
- about 1
- Busiest send time
- Thursdays at 4am ET
- Last sent
- Yesterday · Oct 29
- Tracked since
- Jul 2026
- Emails collected
- 22
Recent emails
Oct 29, 2026 6:10 PM
Four. New. Colours.
Oct 22, 2026 4:00 AM
Black. Always black
Oct 15, 2026 11:46 PM
100,000+ happy men
Oct 15, 2026 3:02 PM
Cold’s coming. Long johns are back
Oct 14, 2026 11:45 PM
The secret behind our heavenly underwear
Oct 13, 2026 11:44 PM
Welcome to Obviously Apparel. Your 15% off is inside
Recent subject lines
All subject linesSubject lines average 29 characters. Each one opens the email it came from.
| Picture | Sent (Eastern) | Subject | Preview text |
|---|---|---|---|
| Oct 29, 2026 6:10 PM | Four. New. Colours. | You’re going to want all of them. | |
| Oct 22, 2026 4:00 AM | Black. Always black | The one colour that works under everything. | |
| Oct 15, 2026 11:46 PM | 100,000+ happy men | & what they love about us | |
| Oct 15, 2026 3:02 PM | Cold’s coming. Long johns are back | Back in stock in all sizes. Just in time for the first proper cold snap. | |
| Oct 14, 2026 11:45 PM | The secret behind our heavenly underwear | Why you'll never want to wear anything else | |
| Oct 13, 2026 11:44 PM | Welcome to Obviously Apparel. Your 15% off is inside | Code WELCOME15 on your first order, plus our Greatest Guarantee | |
| Oct 8, 2026 4:00 AM | No logo. No branding. Nothing on display | Nothing on show. That's the whole idea | |
| Oct 1, 2026 4:00 AM | What makes ours different | The one thing most underwear gets wrong |
Archive
View full archiveOctober 2026 8 emails
View allNo logo. No branding. Nothing on display
Oct 8, 2026 4:00 AM
Oct 1, 2026 4:00 AM
September 2026 7 emails
View allYou've got five of the same pair
Sep 24, 2026 4:00 AM
Sep 17, 2026 4:01 AM
Sep 8, 2026 4:00 AM
Sep 7, 2026 4:00 AM
To the ones who kept showing up
Sep 6, 2026 4:02 AM
Sep 4, 2026 4:31 AM
Aussie Father's Day. Sale open down under and worldwide
Sep 3, 2026 4:01 AM
When Obviously Apparel sends
77% of its emails arrive in the 4 AM hour, with a second, smaller wave around 11 PM. Thursdays are the busiest day.
| 12a | 1a | 2a | 3a | 4a | 5a | 6a | 7a | 8a | 9a | 10a | 11a | 12p | 1p | 2p | 3p | 4p | 5p | 6p | 7p | 8p | 9p | 10p | 11p | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mon | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Tue | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| Wed | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| Thu | 0 | 0 | 0 | 0 | 13 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 |
| Fri | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sat | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sun | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Mon | Tue | Wed | Thu | Fri | Sat | Sun | |
|---|---|---|---|---|---|---|---|
| 12a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 1a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 3a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 4a | 1 | 1 | 0 | 13 | 1 | 0 | 1 |
| 5a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 8a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 9a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 10a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 11a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 12p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 1p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 3p | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| 4p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 5p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6p | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| 7p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 8p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 9p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 10p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 11p | 0 | 1 | 1 | 1 | 0 | 0 | 0 |
FewerMore(busiest cell: 13 emails)
Based on 22 emails received from Jul 9 to Oct 29, 2026. Times in US Eastern. How we collect · When all brands send
How often Obviously Apparel sends
The two complete months so far had 3 and 7 emails.
- Busiest month
- Sep 2026, 7
- Quietest month
- Aug 2026, 3
- Busiest day
- Thursday, 16
- Quietest day
- Saturday, 0
About Obviously Apparel
- ESP
- Klaviyo
- Tracked since
- Jul 2026
- Emails collected
- 22
- Emails a week
- about 1
- Last sent
- Oct 29, 2026
- Sends from
- webshop@
obviouslyapparel.com - Subject length
- 29 characters avg
Counts include automated emails such as a welcome series.
Similar sending frequency
| Latest email | Brand | ESP | Website popularity | Emails a week | Busiest day | Last sent | |
|---|---|---|---|---|---|---|---|
| Klaviyo | about 1 | Monday | Oct 26, 2026 | Klaviyo · about 1 a week · busiest Monday · last sent Oct 26, 2026 | |||
| Klaviyo | about 1 | Monday | Oct 29, 2026 | Klaviyo · about 1 a week · busiest Monday · last sent Oct 29, 2026 | |||
| Klaviyo | about 1 | Monday | Oct 26, 2026 | Klaviyo · about 1 a week · busiest Monday · last sent Oct 26, 2026 |














