Obviously Apparel subject lines

22 subject lines averaging 29 characters.

PictureSent (Eastern)SubjectCharactersPreview text
Oct 29, 2026 6:10 PMFour. New. Colours.19You’re going to want all of them.Oct 29, 2026 6:10 PM · 19 characters. You’re going to want all of them.
Oct 22, 2026 4:00 AMBlack. Always black19The one colour that works under everything.Oct 22, 2026 4:00 AM · 19 characters. The one colour that works under everything.
Oct 15, 2026 11:46 PM100,000+ happy men18& what they love about usOct 15, 2026 11:46 PM · 18 characters. & what they love about us
Oct 15, 2026 3:02 PMCold’s coming. Long johns are back35Back in stock in all sizes. Just in time for the first proper cold snap.Oct 15, 2026 3:02 PM · 35 characters. Back in stock in all sizes. Just in time for the first proper cold snap.
Oct 14, 2026 11:45 PMThe secret behind our heavenly underwear40Why you'll never want to wear anything elseOct 14, 2026 11:45 PM · 40 characters. Why you'll never want to wear anything else
Oct 13, 2026 11:44 PMWelcome to Obviously Apparel. Your 15% off is inside52Code WELCOME15 on your first order, plus our Greatest GuaranteeOct 13, 2026 11:44 PM · 52 characters. Code WELCOME15 on your first order, plus our Greatest Guarantee
Oct 8, 2026 4:00 AMNo logo. No branding. Nothing on display40Nothing on show. That's the whole ideaOct 8, 2026 4:00 AM · 40 characters. Nothing on show. That's the whole idea
Oct 1, 2026 4:00 AMWhat makes ours different25The one thing most underwear gets wrongOct 1, 2026 4:00 AM · 25 characters. The one thing most underwear gets wrong
Sep 24, 2026 4:00 AMYou've got five of the same pair32That's not a rotation. It's a habit.Sep 24, 2026 4:00 AM · 32 characters. That's not a rotation. It's a habit.
Sep 17, 2026 4:01 AMThe mornings feel different27First layer for the new seasonSep 17, 2026 4:01 AM · 27 characters. First layer for the new season
Sep 8, 2026 4:00 AMFinal Call10The sale closes Wednesday midnight GMT.Sep 8, 2026 4:00 AM · 10 characters. The sale closes Wednesday midnight GMT.
Sep 7, 2026 4:00 AMWe're giving you an extra day29Shopify had some issues yesterday. Sale extended until Wednesday.Sep 7, 2026 4:00 AM · 29 characters. Shopify had some issues yesterday. Sale extended until Wednesday.
Sep 6, 2026 4:02 AMTo the ones who kept showing up31For the dads, and the men who quietly filled the role.Sep 6, 2026 4:02 AM · 31 characters. For the dads, and the men who quietly filled the role.
Sep 4, 2026 4:31 AMDay two. Sale's still on24Four days left. Yes, you can shop it for yourself.Sep 4, 2026 4:31 AM · 24 characters. Four days left. Yes, you can shop it for yourself.
Sep 3, 2026 4:01 AMAussie Father's Day. Sale open down under and worldwide5525% off across the site. No hemisphere requiredSep 3, 2026 4:01 AM · 55 characters. 25% off across the site. No hemisphere required
Aug 27, 2026 4:01 AMWhen nobody should see it25Nothing shows. That's the point.Aug 27, 2026 4:01 AM · 25 characters. Nothing shows. That's the point.
Aug 20, 2026 4:01 AMBefore September starts23September is Prostate Cancer Awareness Month. A word before it starts.Aug 20, 2026 4:01 AM · 23 characters. September is Prostate Cancer Awareness Month. A word before it starts.
Aug 13, 2026 4:00 AMThere's a fix for this22The heat isn't going anywhere. Here's what you need to doAug 13, 2026 4:00 AM · 22 characters. The heat isn't going anywhere. Here's what you need to do
Jul 30, 2026 4:00 AMThe pair you forgot about25Softer than cotton. More snug than expected.Jul 30, 2026 4:00 AM · 25 characters. Softer than cotton. More snug than expected.
Jul 23, 2026 4:01 AMThe underwear question no one asks34For the couples going through it, and the ones thinking about it.Jul 23, 2026 4:01 AM · 34 characters. For the couples going through it, and the ones thinking about it.
Jul 16, 2026 4:00 AMThe oldest cut in the drawer28Still the one most men come back toJul 16, 2026 4:00 AM · 28 characters. Still the one most men come back to
Jul 9, 2026 4:00 AM🔥 Not the pair he expected27Some guys never look backJul 9, 2026 4:00 AM · 27 characters. Some guys never look back

Based on 22 emails received from Jul 9 to Oct 29, 2026. Times in US Eastern. How we collect

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