Start Here: Targeted Formulations, Thoughtfully Paired
Preview text: Brought to you by our Regional Educator.

Using this email in an article? Credit: Rationale email via They Sent It, with a link to this page. Full-size image
- Subject
- Start Here: Targeted Formulations, Thoughtfully Paired
- Preview text
- Brought to you by our Regional Educator.
- From
- noreply@
edm.rationale.com - Brand
- Rationale
- ESP
- Klaviyo
- Sent
- Tue Sep 15, 2026, 4:00 AM ET
- Size
- 65 KB
- Images
- 17
- Links
- 33, 11 of them buttons
- Subject length
- 54 characters
Against Rationale's usual
Sent in its busiest hour, 4 AM, which holds 17% of its emails. The subject is 54 characters; its average is 30.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- RATIONALE <[email protected]>
- Subject
- Start Here: Targeted Formulations, Thoughtfully Paired
- Date
- Tue, 15 Sep 2026 08:00:56 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-46
- Return-Path domain
- edm.rationale.com
- DKIM signature
- d=rationale.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-hwzfw with SMTP
- from (unnamed) by geopod-ismtpd-46 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 3, 2026 10:00 PM | Where Every RATIONALE Ritual Begins | |
| Sep 29, 2026 4:00 AM | The Questions We Get Asked Every Day | |
| Sep 22, 2026 4:00 AM | Tamsyn's Radiant Results | |
| Sep 15, 2026 4:00 AM | Start Here: Targeted Formulations, Thoughtfully Paired (this email) | |
| Sep 8, 2026 1:00 AM | The SPF Serum That Does More | |
| Sep 5, 2026 11:00 PM | Cleansing Do’s and Don’ts | |
| Aug 31, 2026 9:30 PM | #4 The Nourishing Cleanser 500mL Returns |
More from Rationale
All Rationale emailsNov 2, 2026 9:00 PM
A Closer Look at Your Gift with Purchase
Oct 31, 2026 8:00 PM
Oct 28, 2026 5:18 AM
Oct 27, 2026 5:17 AM
NEW: The Nourishing Cleansing Duo, at Reward Pricing
Oct 27, 2026 12:00 AM
Claim Your Complimentary Limited-Edition Travel Pouch
Oct 24, 2026 8:02 PM
Oct 24, 2026 8:03 AM
Let's talk about your skin goals
Oct 20, 2026 8:00 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 15, 2026.








