Where Every RATIONALE Ritual Begins

Preview text: Start with #1 The Strengthening Serum

RationaleSaturday, Oct 3, 2026 at 10:00 PM EasternKlaviyo
RationaleWhere Every RATIONALE Ritual Begins
Subject
Where Every RATIONALE Ritual Begins
Preview text
Start with #1 The Strengthening Serum
From
noreply@edm.rationale.com
Sent
Sat Oct 3, 2026, 10:00 PM ET
Size
66 KB
Images
18
Links
34, 11 of them buttons
Subject length
35 characters

Against Rationale's usual

Sent in the 10 PM hour, which holds 6% of its emails; 17% arrive in the 4 AM hour. The subject is 35 characters; its average is 30.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
RATIONALE <[email protected]>
Subject
Where Every RATIONALE Ritual Begins
Date
Sun, 04 Oct 2026 02:00:09 +0000 (UTC)
Message-ID domain
geopod-ismtpd-17
Return-Path domain
edm.rationale.com
DKIM signature
d=rationale.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-lwjf5 with SMTP
  2. from (unnamed) by geopod-ismtpd-17 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Oct 13, 2026 7:58 AMWelcome to RATIONALE
Oct 13, 2026 3:01 AMRATIONALE in Paris
Oct 10, 2026 8:01 PMInside Nicole Bonython-Hines’ Ritual
Oct 3, 2026 10:00 PMWhere Every RATIONALE Ritual Begins (this email)
Sep 29, 2026 4:00 AMThe Questions We Get Asked Every Day
Sep 22, 2026 4:00 AMTamsyn's Radiant Results
Sep 15, 2026 4:00 AMStart Here: Targeted Formulations, Thoughtfully Paired

More from Rationale

All Rationale emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.