ROWIE subject lines
85 subject lines averaging 18 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Oct 31, 2026 8:15 PM | NEW THIS WEEK | 13 | Fresh arrivals in dresses, tops, skirts and silk. | Oct 31, 2026 8:15 PM · 13 characters. Fresh arrivals in dresses, tops, skirts and silk. | |
| Oct 28, 2026 11:15 PM | NEW — PAPILLON | 16 | An expression of colour, movement and the art of dressing up. Available online and… | Oct 28, 2026 11:15 PM · 16 characters. An expression of colour, movement and the art of dressing up. Available online and… | |
| Oct 25, 2026 4:05 PM | COULD IT BE LOVE? | 17 | Add to cart before it's too late. | Oct 25, 2026 4:05 PM · 17 characters. Add to cart before it's too late. | |
| Oct 24, 2026 8:15 PM | FLEUR DE PEAU: LUMIÈRE EDITORIAL | 34 | Montana Cox in Lumière, photographed by Jamie Green. | Oct 24, 2026 8:15 PM · 34 characters. Montana Cox in Lumière, photographed by Jamie Green. | |
| Oct 24, 2026 5:44 AM | IN CASE YOU MISSED IT | 21 | The latest from ROWIE, worth a closer look. | Oct 24, 2026 5:44 AM · 21 characters. The latest from ROWIE, worth a closer look. | |
| Oct 18, 2026 3:15 AM | MOST WANTED | 11 | Our best sellers, before they’re gone. | Oct 18, 2026 3:15 AM · 11 characters. Our best sellers, before they’re gone. | |
| Oct 11, 2026 2:06 AM | COULD IT BE LOVE? | 17 | Add to cart before it's too late. | Oct 11, 2026 2:06 AM · 17 characters. Add to cart before it's too late. | |
| Oct 10, 2026 8:45 PM | EARN YOUR STRIPES | 17 | Dress, top and skirt in crisp cotton poplin. Online + in-store. | Oct 10, 2026 8:45 PM · 17 characters. Dress, top and skirt in crisp cotton poplin. Online + in-store. | |
| Oct 4, 2026 3:15 AM | LUMIÈRE — The Campaign | 23 | Shot in Paris. Silk, linen and lace, online + in-store. | Oct 4, 2026 3:15 AM · 23 characters. Shot in Paris. Silk, linen and lace, online + in-store. | |
| Sep 30, 2026 1:18 AM | COULD IT BE LOVE? | 17 | Add to cart before it's too late. | Sep 30, 2026 1:18 AM · 17 characters. Add to cart before it's too late. | |
| Sep 29, 2026 9:15 PM | SPOTTED In Cornflower | 21 | A closer look at the colour, texture and silhouettes behind Cornflower Spot. | Sep 29, 2026 9:15 PM · 21 characters. A closer look at the colour, texture and silhouettes behind Cornflower Spot. | |
| Sep 24, 2026 4:15 AM | NEW — LUMIÈRE, PART II | 24 | Lumiere's final chapter, available online and in-store. | Sep 24, 2026 4:15 AM · 24 characters. Lumiere's final chapter, available online and in-store. | |
| Sep 22, 2026 4:15 AM | COLOUR, OFF SCRIPT | 18 | Green with pink. Why not? | Sep 22, 2026 4:15 AM · 18 characters. Green with pink. Why not? | |
| Sep 19, 2026 10:15 PM | BETWEEN SEASONS | 15 | The art of dressing in-between. | Sep 19, 2026 10:15 PM · 15 characters. The art of dressing in-between. | |
| Sep 17, 2026 7:24 AM | COULD IT BE LOVE? | 17 | Add to cart before it's too late. | Sep 17, 2026 7:24 AM · 17 characters. Add to cart before it's too late. | |
| Sep 17, 2026 4:15 AM | BETTER TOGETHER | 15 | Matching pieces, more ways to wear them. | Sep 17, 2026 4:15 AM · 15 characters. Matching pieces, more ways to wear them. | |
| Sep 8, 2026 4:15 AM | RSVP: YES | 9 | Event dressing, sorted. | Sep 8, 2026 4:15 AM · 9 characters. Event dressing, sorted. | |
| Sep 5, 2026 9:15 PM | NEW THIS WEEK | 13 | Discover the pieces that define Lumière. | Sep 5, 2026 9:15 PM · 13 characters. Discover the pieces that define Lumière. | |
| Sep 3, 2026 4:15 AM | NOW LIVE — LUMIÈRE | 19 | The first drop has arrived. Shop online and in boutiques now. | Sep 3, 2026 4:15 AM · 19 characters. The first drop has arrived. Shop online and in boutiques now. | |
| Sep 1, 2026 8:21 AM | COULD IT BE LOVE? | 17 | Add to cart before it's too late. | Sep 1, 2026 8:21 AM · 17 characters. Add to cart before it's too late. | |
| Sep 1, 2026 4:15 AM | LUMIÈRE - Launching Thursday | 29 | Register to shop the collection two hours before general release. | Sep 1, 2026 4:15 AM · 29 characters. Register to shop the collection two hours before general release. | |
| Aug 30, 2026 4:15 AM | ROWIE, IRL | 10 | The season looked good on you. | Aug 30, 2026 4:15 AM · 10 characters. The season looked good on you. | |
| Aug 27, 2026 4:15 AM | PICK A SIDE | 11 | Which Marina are you? | Aug 27, 2026 4:15 AM · 11 characters. Which Marina are you? | |
| Aug 25, 2026 4:15 AM | OUTFIT: SORTED | 14 | Three pieces. One very good outfit. | Aug 25, 2026 4:15 AM · 14 characters. Three pieces. One very good outfit. | |
| Aug 23, 2026 9:19 AM | COULD IT BE LOVE? | 17 | Add to cart before it's too late. | Aug 23, 2026 9:19 AM · 17 characters. Add to cart before it's too late. | |
| Aug 23, 2026 5:00 AM | ALBA: VENTURA EDITORIAL | 23 | Latin | noun - First light. Dawn. The beginning of a new day. | Aug 23, 2026 5:00 AM · 23 characters. Latin | noun - First light. Dawn. The beginning of a new day. | |
| Aug 20, 2026 4:45 AM | UNLIKELY PAIR | 13 | Checks meet silk. Somehow, it works. | Aug 20, 2026 4:45 AM · 13 characters. Checks meet silk. Somehow, it works. | |
| Aug 18, 2026 4:15 AM | THE LONG & SHORT OF IT | 22 | A new proportion for now — meet the Maryanne Longline Short. | Aug 18, 2026 4:15 AM · 22 characters. A new proportion for now — meet the Maryanne Longline Short. | |
| Aug 16, 2026 4:15 AM | AFTERPAY DAY - FINAL HOURS | 26 | 30% off ends today. | Aug 16, 2026 4:15 AM · 26 characters. 30% off ends today. | |
| Aug 13, 2026 9:15 PM | A LITTLE EXTRA | 14 | 30% off select styles, plus a complimentary In Season Cap when you spend $250 | Aug 13, 2026 9:15 PM · 14 characters. 30% off select styles, plus a complimentary In Season Cap when you spend $250 | |
| Aug 11, 2026 4:15 AM | AFTERPAY DAY | 12 | 30% off curated vacation wardrobes. | Aug 11, 2026 4:15 AM · 12 characters. 30% off curated vacation wardrobes. | |
| Aug 9, 2026 4:15 AM | THE FORMULA | 11 | One shirt. One skirt. | Aug 9, 2026 4:15 AM · 11 characters. One shirt. One skirt. | |
| Aug 6, 2026 4:15 AM | PACK LESS. WEAR MORE. | 21 | Elevated separates for every invitation on your itinerary. | Aug 6, 2026 4:15 AM · 21 characters. Elevated separates for every invitation on your itinerary. | |
| Aug 4, 2026 10:37 AM | Could it be love? | 17 | Add to cart before it's too late. | Aug 4, 2026 10:37 AM · 17 characters. Add to cart before it's too late. | |
| Aug 4, 2026 4:15 AM | WISH YOU WERE HERE | 18 | Consider this your out-of-office wardrobe. | Aug 4, 2026 4:15 AM · 18 characters. Consider this your out-of-office wardrobe. | |
| Aug 1, 2026 9:48 PM | MARTINI OLIVE 🫒 | 16 | Best served in silk & lace. | Aug 1, 2026 9:48 PM · 16 characters. Best served in silk & lace. | |
| Jul 30, 2026 4:15 AM | CLOTHES YOU'LL LIVE IN | 22 | Quite literally. | Jul 30, 2026 4:15 AM · 22 characters. Quite literally. | |
| Jul 28, 2026 9:15 PM | A GIFT, JUST FOR YOU 💌 | 23 | A surprise with every order + one $500 ROWIE voucher. 48 hours only! | Jul 28, 2026 9:15 PM · 23 characters. A surprise with every order + one $500 ROWIE voucher. 48 hours only! | |
| Jul 27, 2026 9:15 PM | DEPTH, IN NOIR | 14 | The detail is woven in. | Jul 27, 2026 9:15 PM · 14 characters. The detail is woven in. | |
| Jul 25, 2026 2:19 PM | Could it be love? | 17 | Add to cart before it's too late. | Jul 25, 2026 2:19 PM · 17 characters. Add to cart before it's too late. | |
| Jul 22, 2026 9:30 PM | NOIR, AFTER DARK | 16 | The edit that comes into its own after sunset. | Jul 22, 2026 9:30 PM · 16 characters. The edit that comes into its own after sunset. | |
| Jul 21, 2026 2:21 AM | FLAME RED, IN ROTATION | 22 | Statement dressing, simplified. | Jul 21, 2026 2:21 AM · 22 characters. Statement dressing, simplified. | |
| Jul 18, 2026 7:45 PM | EASY DOES IT | 12 | Relaxed by nature. Ready for later. | Jul 18, 2026 7:45 PM · 12 characters. Relaxed by nature. Ready for later. | |
| Jul 17, 2026 12:44 AM | Could it be love? | 17 | Add to cart before it's too late. | Jul 17, 2026 12:44 AM · 17 characters. Add to cart before it's too late. | |
| Jul 15, 2026 9:30 PM | CLOCK OUT. CARRY ON. | 20 | One outfit. Wherever next. | Jul 15, 2026 9:30 PM · 20 characters. One outfit. Wherever next. | |
| Jul 13, 2026 9:30 PM | NEW THIS WEEK | 13 | Discovering the pieces that define Ventura. | Jul 13, 2026 9:30 PM · 13 characters. Discovering the pieces that define Ventura. | |
| Jul 12, 2026 4:15 AM | STEP INSIDE VENTURA | 19 | The campaign unfolds after dark at Bar Heather. | Jul 12, 2026 4:15 AM · 19 characters. The campaign unfolds after dark at Bar Heather. | |
| Jul 8, 2026 9:15 PM | THE NEW ANNIE | 13 | The silhouette you love, now in midi. | Jul 8, 2026 9:15 PM · 13 characters. The silhouette you love, now in midi. | |
| Jul 7, 2026 1:32 AM | Could it be love? | 17 | Add to cart before it's too late. | Jul 7, 2026 1:32 AM · 17 characters. Add to cart before it's too late. | |
| Jul 6, 2026 8:23 PM | JUST LANDED - VENTURA | 21 | Shop new arrivals online & in-store. | Jul 6, 2026 8:23 PM · 21 characters. Shop new arrivals online & in-store. |
Based on 85 emails received from Mar 16 to Oct 31, 2026. Times in US Eastern. How we collect