They Sent It

Before you hear...

Try these 3 ideas first

SmolThursday, Jul 16, 2026 at 12:22 PM EasternKlaviyo
SmolBefore you hear...
Subject
Before you hear...
Preview text
Try these 3 ideas first
From
hello@playsmol.com
Brand
Smol
Sent
Thu Jul 16, 2026, 12:22 PM ET
Size
39 KB
Images
11
Links
8, 1 of them buttons
Subject length
18 characters

Against Smol's usual

Sent in its busiest hour, 12 PM, which holds 43% of its emails. The subject is 18 characters; its average is 30.

Email headers

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Subject
Before you hear...
Date
Thu, 16 Jul 2026 16:22:05 +0000 (UTC)
Message-ID domain
geopod-ismtpd-93
Return-Path domain
send.playsmol.com
DKIM signature
d=playsmol.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from o1327.shared.klaviyomail.com [167.89.0.17] by our receiving server with ESMTPS
  2. by recvd-…-57l95 with SMTP
  3. from (unnamed) by geopod-ismtpd-93 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Jul 30, 2026 4:01 PM5 birthday ideas you'll want to save 🧁✨
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Jul 16, 2026 12:22 PMBefore you hear... (this email)
Jul 10, 2026 10:00 AM10/10. Worth the wait.
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Jul 2, 2026 4:11 PM$99? We'd say yes too 🤩

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