Just dropped.

Preview text: Your home called. It wants these.

ThumaSunday, Jun 14, 2026 at 12:00 PM EasternKlaviyo
ThumaJust dropped.
Subject
Just dropped.
Preview text
Your home called. It wants these.
From
hello@thuma.co
Brand
Thuma
Sent
Sun Jun 14, 2026, 12:00 PM ET
Size
68 KB
Images
22
Links
29, 4 of them buttons
Subject length
13 characters

Against Thuma's usual

Sent in its busiest hour, 12 PM, which holds 65% of its emails. The subject is 13 characters; its average is 24.

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Sent just before and after

Jun 18, 2026 12:00 PMPull the covers up.
Jun 16, 2026 10:00 PMFor life.
Jun 16, 2026 12:02 PMCozy up in new bedding.
Jun 14, 2026 12:00 PMJust dropped. (this email)
Jun 12, 2026 12:03 PMSoft launch.
Jun 11, 2026 10:00 PMEnjoy $100 toward your first purchase.
Jun 11, 2026 12:03 PMNew bed upgrades? Say less.

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