Toups and Co subject lines
149 subject lines averaging 30 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Jun 17, 2026 9:03 AM | Emilie's Favorite DIY Swim Spray | 32 | Chlorine may keep pools clean, but it can wreak havoc on your skin. | Jun 17, 2026 9:03 AM · 32 characters. Chlorine may keep pools clean, but it can wreak havoc on your skin. | |
| Jun 15, 2026 4:00 PM | Tools for the job of fatherhood | 31 | For the first-time dad | Jun 15, 2026 4:00 PM · 31 characters. For the first-time dad | |
| Jun 12, 2026 11:15 AM | Unscented vs. original | 22 | Find your tallow type | Jun 12, 2026 11:15 AM · 22 characters. Find your tallow type | |
| Jun 10, 2026 10:00 AM | A blog for the boys (with a 15% discount) | 41 | Shocking secrets of the men’s care industry | Jun 10, 2026 10:00 AM · 41 characters. Shocking secrets of the men’s care industry | |
| Jun 8, 2026 10:21 AM | New for men: The Basics Bundle | 30 | Look good. Feel good. Smell good. | Jun 8, 2026 10:21 AM · 30 characters. Look good. Feel good. Smell good. | |
| Jun 6, 2026 10:18 AM | Comment and win $50 store credit | 32 | 5 winners selected on Monday | Jun 6, 2026 10:18 AM · 32 characters. 5 winners selected on Monday | |
| Jun 4, 2026 10:02 AM | His exposure is your exposure, too | 34 | The only 3-in-1 he should use is… | Jun 4, 2026 10:02 AM · 34 characters. The only 3-in-1 he should use is… | |
| Jun 2, 2026 11:49 AM | Purchase today & get 15% off | 28 | Stock up on clean beauty. | Jun 2, 2026 11:49 AM · 28 characters. Stock up on clean beauty. | |
| Jun 2, 2026 11:01 AM | What’s new in June | 18 | New releases, reads, & more | Jun 2, 2026 11:01 AM · 18 characters. New releases, reads, & more | |
| Jun 1, 2026 11:49 AM | Ready to seal the deal? | 23 | Fill your cart with clean beauty | Jun 1, 2026 11:49 AM · 23 characters. Fill your cart with clean beauty | |
| May 30, 2026 3:51 PM | You have great taste | 20 | & your skin will thank you ✨ | May 30, 2026 3:51 PM · 20 characters. & your skin will thank you ✨ | |
| May 29, 2026 4:15 PM | Myth: Crystal stick deodorant is clean | 38 | Every deodorant myth, debunked | May 29, 2026 4:15 PM · 38 characters. Every deodorant myth, debunked | |
| May 27, 2026 4:00 PM | A letter from Emilie on our tallow | 34 | Everything you need to know about our tallow process and why it should matter to you. | May 27, 2026 4:00 PM · 34 characters. Everything you need to know about our tallow process and why it should matter to you. | |
| May 25, 2026 10:02 AM | Free to live toxin-free | 23 | Because of the brave 🇺🇸 | May 25, 2026 10:02 AM · 23 characters. Because of the brave 🇺🇸 | |
| May 24, 2026 10:00 AM | 20% off summer spa items | 24 | Memorial deals end tomorrow | May 24, 2026 10:00 AM · 24 characters. Memorial deals end tomorrow | |
| May 22, 2026 4:00 PM | Up to 30% off pregnancy-safe | 28 | Plus, a can’t-miss blog | May 22, 2026 4:00 PM · 28 characters. Plus, a can’t-miss blog | |
| May 21, 2026 10:00 AM | So good, it sold out | 20 | Shop the restock! | May 21, 2026 10:00 AM · 20 characters. Shop the restock! | |
| May 16, 2026 11:02 AM | $20 store credit = Free Tinted Lip Balm | 39 | In case you missed it… | May 16, 2026 11:02 AM · 39 characters. In case you missed it… | |
| May 15, 2026 11:00 AM | The “reapply/rebuy” lip balm scandal | 36 | Never put this on your lips | May 15, 2026 11:00 AM · 36 characters. Never put this on your lips | |
| May 13, 2026 10:01 AM | Trying to choose a lip shade online? | 36 | The color guide you need | May 13, 2026 10:01 AM · 36 characters. The color guide you need | |
| May 10, 2026 10:04 AM | “Why I don’t work 12-1:30pm” | 28 | ~This~ makes the happiest children | May 10, 2026 10:04 AM · 28 characters. ~This~ makes the happiest children | |
| May 7, 2026 2:00 PM | Not a gift guide. Something better. | 35 | Must-read before Mother’s Day | May 7, 2026 2:00 PM · 35 characters. Must-read before Mother’s Day | |
| May 5, 2026 2:01 PM | A secret from Emilie Toups’ cookbook | 36 | Our NEW Tinted Lip Balm formula | May 5, 2026 2:01 PM · 36 characters. Our NEW Tinted Lip Balm formula | |
| May 4, 2026 2:00 PM | THE WAIT IS OVER | 16 | Add tint, not toxins | May 4, 2026 2:00 PM · 16 characters. Add tint, not toxins | |
| May 1, 2026 4:00 PM | 3 more days. 100% worth the wait. | 33 | New product launches Monday | May 1, 2026 4:00 PM · 33 characters. New product launches Monday | |
| Apr 30, 2026 4:00 PM | BLOG: About that popular blue ingredient… | 41 | Why you keep seeing Blue Tansy everywhere | Apr 30, 2026 4:00 PM · 41 characters. Why you keep seeing Blue Tansy everywhere | |
| Apr 27, 2026 4:00 PM | We’re giving away $5K. | 22 | Applications close May 29 | Apr 27, 2026 4:00 PM · 22 characters. Applications close May 29 | |
| Apr 24, 2026 9:01 AM | SPF chemicals found in breast milk? | 35 | Your non-tox SPF guide | Apr 24, 2026 9:01 AM · 35 characters. Your non-tox SPF guide | |
| Apr 22, 2026 2:00 PM | A new read + $20 credit for recycling | 37 | Conserve your energy & Earth's resources | Apr 22, 2026 2:00 PM · 37 characters. Conserve your energy & Earth's resources | |
| Apr 20, 2026 10:00 AM | Teaser: A non-toxic twist on a classic | 38 | Coming on 5/4… | Apr 20, 2026 10:00 AM · 38 characters. Coming on 5/4… | |
| Apr 18, 2026 3:33 AM | Purchase today & get 15% off | 28 | Stock up on clean beauty. | Apr 18, 2026 3:33 AM · 28 characters. Stock up on clean beauty. | |
| Apr 17, 2026 7:00 PM | Sitewide sale ends TONIGHT! | 27 | Get your orders in for Mother's Day | Apr 17, 2026 7:00 PM · 27 characters. Get your orders in for Mother's Day | |
| Apr 17, 2026 3:33 AM | Ready to seal the deal? | 23 | Fill your cart with clean beauty | Apr 17, 2026 3:33 AM · 23 characters. Fill your cart with clean beauty | |
| Apr 16, 2026 10:03 AM | 24 hours left: BOGO 20% off sitewide | 36 | “Like mother, like daughter” deals | Apr 16, 2026 10:03 AM · 36 characters. “Like mother, like daughter” deals | |
| Apr 15, 2026 7:32 AM | You have great taste | 20 | & your skin will thank you ✨ | Apr 15, 2026 7:32 AM · 20 characters. & your skin will thank you ✨ | |
| Apr 13, 2026 11:42 AM | The Mother’s Day Sale is LIVE! | 30 | 5-day sale. 1 month until her special day. | Apr 13, 2026 11:42 AM · 30 characters. 5-day sale. 1 month until her special day. | |
| Apr 10, 2026 10:01 AM | FIVE surprises coming this month | 32 | April surprises to look for | Apr 10, 2026 10:01 AM · 32 characters. April surprises to look for | |
| Apr 9, 2026 11:15 AM | This week’s slow-rendered read | 30 | Plus, a reward for reading… | Apr 9, 2026 11:15 AM · 30 characters. Plus, a reward for reading… | |
| Apr 4, 2026 10:00 AM | The golden formula ✨ | 20 | All your wishes, granted | Apr 4, 2026 10:00 AM · 20 characters. All your wishes, granted | |
| Apr 2, 2026 10:01 AM | Give $10, get $10 | 17 | Refer your friends, get rewarded. | Apr 2, 2026 10:01 AM · 17 characters. Refer your friends, get rewarded. | |
| Mar 31, 2026 10:00 AM | A gift set for every occasion. | 30 | Something for everyone on your list | Mar 31, 2026 10:00 AM · 30 characters. Something for everyone on your list | |
| Mar 28, 2026 12:03 PM | "I wish they sold this year round" | 34 | Said every Spring Balm user, ever. | Mar 28, 2026 12:03 PM · 34 characters. Said every Spring Balm user, ever. | |
| Mar 26, 2026 10:04 AM | “I wasn’t expecting this to work this well.” | 45 | Real reviews. Real faith in Toups. | Mar 26, 2026 10:04 AM · 45 characters. Real reviews. Real faith in Toups. | |
| Mar 22, 2026 10:03 AM | Last call: Spring sale ends tonight | 35 | Makeup, skincare, & seasonal releases | Mar 22, 2026 10:03 AM · 35 characters. Makeup, skincare, & seasonal releases | |
| Mar 21, 2026 10:03 AM | 2 weeks to fill Easter baskets. 2 days left to save. | 52 | Up to 30% off ends Sunday | Mar 21, 2026 10:03 AM · 52 characters. Up to 30% off ends Sunday | |
| Mar 20, 2026 4:00 PM | Have a fresh-scented Spring for under $20 | 41 | Get up to 30% off Spring collections | Mar 20, 2026 4:00 PM · 41 characters. Get up to 30% off Spring collections | |
| Mar 19, 2026 1:15 AM | Purchase today & get 15% off | 28 | Stock up on clean beauty. | Mar 19, 2026 1:15 AM · 28 characters. Stock up on clean beauty. | |
| Mar 18, 2026 1:14 AM | Ready to seal the deal? | 23 | Fill your cart with clean beauty | Mar 18, 2026 1:14 AM · 23 characters. Fill your cart with clean beauty | |
| Mar 16, 2026 8:00 PM | Did you hear? Spring sale is ON! | 32 | And a special edition scent is back… | Mar 16, 2026 8:00 PM · 32 characters. And a special edition scent is back… |
Based on 149 emails received from Mar 16 to Nov 6, 2026. Times in US Eastern. How we collect