Universal Standard subject lines
558 subject lines averaging 32 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Oct 18, 2026 10:30 AM | Double Discount Alert | 21 | 40% + extra 20% off (900+ styles, orders $200+) | Oct 18, 2026 10:30 AM · 21 characters. 40% + extra 20% off (900+ styles, orders $200+) | |
| Oct 18, 2026 7:56 AM | 40% OFF + Extra 20% OFF 900+ STYLES (Orders $200+) | 52 | Double Discount Alert: use code LIBERTY | Oct 18, 2026 7:56 AM · 52 characters. Double Discount Alert: use code LIBERTY | |
| Oct 17, 2026 7:30 PM | Our BEST new color is 40% OFF | 29 | Meet Supernova: the blue that goes with everything (we checked). | Oct 17, 2026 7:30 PM · 29 characters. Meet Supernova: the blue that goes with everything (we checked). | |
| Oct 17, 2026 3:30 PM | 40% off my favorite dresses | 27 | Plus free size exchanges for a whole year. Here's where I'd start. | Oct 17, 2026 3:30 PM · 27 characters. Plus free size exchanges for a whole year. Here's where I'd start. | |
| Oct 17, 2026 9:45 AM | Top Picks for Fall = 40% OFF | 28 | Everything you'll wear until March, plus free size exchanges for a year. | Oct 17, 2026 9:45 AM · 28 characters. Everything you'll wear until March, plus free size exchanges for a year. | |
| Oct 16, 2026 7:30 PM | Your work wardrobe, 40% off | 27 | Dress for the promotion. Pay 40% less. | Oct 16, 2026 7:30 PM · 27 characters. Dress for the promotion. Pay 40% less. | |
| Oct 16, 2026 2:15 PM | Have you found Last Call yet? | 29 | Oct 16, 2026 2:15 PM · 29 characters. | ||
| Oct 16, 2026 9:30 AM | 200+ new styles, 40% off | 24 | Fresh tailoring, liquid jersey and denim, every one 40% off. | Oct 16, 2026 9:30 AM · 24 characters. Fresh tailoring, liquid jersey and denim, every one 40% off. | |
| Oct 15, 2026 7:45 PM | The cornerstone to Universal Standard is Fit Liberty | 52 | 40% off 900+ styles, and a whole year of size support | Oct 15, 2026 7:45 PM · 52 characters. 40% off 900+ styles, and a whole year of size support | |
| Oct 15, 2026 2:30 PM | Our BIGGEST Fit Liberty Sale ever starts now | 44 | 40% off 900+ styles (plus 200+ NEW styles just joined Fit Liberty) | Oct 15, 2026 2:30 PM · 44 characters. 40% off 900+ styles (plus 200+ NEW styles just joined Fit Liberty) | |
| Oct 15, 2026 9:45 AM | TAKE 40% OFF 900+ STYLES | 24 | Our BIGGEST Fit Liberty Sale ever starts now | Oct 15, 2026 9:45 AM · 24 characters. Our BIGGEST Fit Liberty Sale ever starts now | |
| Oct 14, 2026 7:30 PM | The brighter side of cozy | 25 | Your fall forecast: cozy with a chance of compliments. | Oct 14, 2026 7:30 PM · 25 characters. Your fall forecast: cozy with a chance of compliments. | |
| Oct 14, 2026 9:30 AM | Sophisticated shirting, in every form. | 38 | Crisp. Polished. Not your standard shirting. | Oct 14, 2026 9:30 AM · 38 characters. Crisp. Polished. Not your standard shirting. | |
| Oct 13, 2026 7:30 PM | NEW: Meet the latest corduroy | 29 | New silhouettes. Fresh takes on favorites. | Oct 13, 2026 7:30 PM · 29 characters. New silhouettes. Fresh takes on favorites. | |
| Oct 13, 2026 2:30 PM | The code still works: $25 off The Great Outdoors | 48 | $25 off every style in the collection. Ends Wednesday, 11:59pm PT. | Oct 13, 2026 2:30 PM · 48 characters. $25 off every style in the collection. Ends Wednesday, 11:59pm PT. | |
| Oct 13, 2026 9:45 AM | So much new. Where to begin? | 28 | Meet your latest obsessions | Oct 13, 2026 9:45 AM · 28 characters. Meet your latest obsessions | |
| Oct 12, 2026 11:38 PM | Get 20% OFF full-priced styles. | 31 | And it ships FREE! | Oct 12, 2026 11:38 PM · 31 characters. And it ships FREE! | |
| Oct 12, 2026 7:30 PM | COLOR LOOKS GOOD ON YOU | 23 | Your sweater drawer could use a little more of it. | Oct 12, 2026 7:30 PM · 23 characters. Your sweater drawer could use a little more of it. | |
| Oct 12, 2026 9:30 AM | Choose Your Summit | 18 | Short. Mid. Long. How high are you going? | Oct 12, 2026 9:30 AM · 18 characters. Short. Mid. Long. How high are you going? | |
| Oct 12, 2026 12:36 AM | Looking for this? | 17 | 20% off your first full-priced order. | Oct 12, 2026 12:36 AM · 17 characters. 20% off your first full-priced order. | |
| Oct 11, 2026 7:55 PM | THE ART OF LAYERING | 19 | More is more. | Oct 11, 2026 7:55 PM · 19 characters. More is more. | |
| Oct 11, 2026 2:30 PM | SwEaTa WeAtHa. | 14 | Sweaters for every weather | Oct 11, 2026 2:30 PM · 14 characters. Sweaters for every weather | |
| Oct 11, 2026 9:45 AM | COAT CHECK | 10 | The forecast calls for layers. | Oct 11, 2026 9:45 AM · 10 characters. The forecast calls for layers. | |
| Oct 10, 2026 7:30 PM | 7 pants. One very good weekend. | 31 | Your Saturday-to-Sunday lineup starts here. | Oct 10, 2026 7:30 PM · 31 characters. Your Saturday-to-Sunday lineup starts here. | |
| Oct 10, 2026 2:45 PM | Here’s my code: $25 off every Great Outdoors piece | 51 | No minimum. $25 off each piece you add. | Oct 10, 2026 2:45 PM · 51 characters. No minimum. $25 off each piece you add. | |
| Oct 10, 2026 9:15 AM | Fall Is Serving Up It's Richest Colors | 38 | Your harvest palette. | Oct 10, 2026 9:15 AM · 38 characters. Your harvest palette. | |
| Oct 9, 2026 7:30 PM | DENIM + FLANNEL, A LOVE STORY | 29 | Some things just belong together. | Oct 9, 2026 7:30 PM · 29 characters. Some things just belong together. | |
| Oct 9, 2026 2:15 PM | Have you seen these great deals?! | 33 | NEW! The Last Call Collection | Oct 9, 2026 2:15 PM · 33 characters. NEW! The Last Call Collection | |
| Oct 9, 2026 9:30 AM | Your sweater comes with a plus-one | 34 | Your perfect base layer is free with any sweater. | Oct 9, 2026 9:30 AM · 34 characters. Your perfect base layer is free with any sweater. | |
| Oct 8, 2026 7:30 PM | NEW: WE’RE ALL IN ON CORDUROY | 31 | A study in texture. | Oct 8, 2026 7:30 PM · 31 characters. A study in texture. | |
| Oct 8, 2026 2:00 PM | NEW JACKET ALERT! | 17 | Meet the Cambridge Quilted Jacket. | Oct 8, 2026 2:00 PM · 17 characters. Meet the Cambridge Quilted Jacket. | |
| Oct 8, 2026 7:55 AM | 2 HOURS LEFT: 25% OFF SITEWIDE | 30 | Ends at 10am ET | Oct 8, 2026 7:55 AM · 30 characters. Ends at 10am ET | |
| Oct 7, 2026 7:45 PM | 🚨 25% OFF EVERYTHING | 21 | ENDS TOMORROW AM | Oct 7, 2026 7:45 PM · 21 characters. ENDS TOMORROW AM | |
| Oct 7, 2026 2:30 PM | 25% OFF SITEWIDE | 16 | A prime opportunity to shop small | Oct 7, 2026 2:30 PM · 16 characters. A prime opportunity to shop small | |
| Oct 7, 2026 9:45 AM | 25% off. Hundreds of new styles. Go! | 36 | Your new favorites are on sale. | Oct 7, 2026 9:45 AM · 36 characters. Your new favorites are on sale. | |
| Oct 6, 2026 7:45 PM | 25% OFF The Heritage Edit (and everything else!) | 48 | Coats, flannel and denim for less. | Oct 6, 2026 7:45 PM · 48 characters. Coats, flannel and denim for less. | |
| Oct 6, 2026 2:30 PM | The OTHER big sale this week | 28 | Smaller brand. Better fit. 25% off with code FRIENDS. | Oct 6, 2026 2:30 PM · 28 characters. Smaller brand. Better fit. 25% off with code FRIENDS. | |
| Oct 6, 2026 9:30 AM | The Friends & Family Sale Starts NOW! | 37 | 25% OFF SITEWIDE! | Oct 6, 2026 9:30 AM · 37 characters. 25% OFF SITEWIDE! | |
| Oct 5, 2026 7:30 PM | 50°, 60°, 70°? We have a sweater for that. | 43 | Your forecast calls for knitwear. | Oct 5, 2026 7:30 PM · 43 characters. Your forecast calls for knitwear. | |
| Oct 5, 2026 6:35 PM | Get 20% OFF full-priced styles. | 31 | And it ships FREE! | Oct 5, 2026 6:35 PM · 31 characters. And it ships FREE! | |
| Oct 5, 2026 9:45 AM | New styles, new washes, same serious comfort. | 45 | The comfiest denim is here | Oct 5, 2026 9:45 AM · 45 characters. The comfiest denim is here | |
| Oct 4, 2026 7:45 PM | NEW: Sweaters, sweaters & more sweaters | 39 | Plus fresh colors and favorites worth revisiting. | Oct 4, 2026 7:45 PM · 39 characters. Plus fresh colors and favorites worth revisiting. | |
| Oct 4, 2026 7:34 PM | Looking for this? | 17 | 20% off your first full-priced order. | Oct 4, 2026 7:34 PM · 17 characters. 20% off your first full-priced order. | |
| Oct 4, 2026 2:45 PM | NEW DROP: The Great Outdoors · Resent | 28 | Fall, in its richest colors and textures. | Oct 4, 2026 2:45 PM · 28 characters. Fall, in its richest colors and textures. | |
| Oct 4, 2026 9:15 AM | Have you seen all of this? | 26 | Your Great Outdoors roundup is here. | Oct 4, 2026 9:15 AM · 26 characters. Your Great Outdoors roundup is here. | |
| Oct 4, 2026 12:11 AM | Get 20% OFF full-priced styles. | 31 | And it ships FREE! | Oct 4, 2026 12:11 AM · 31 characters. And it ships FREE! | |
| Oct 3, 2026 7:30 PM | The Frost Finder: which coat are you? | 37 | Puffers, quilted coats, corduroy and wool. | Oct 3, 2026 7:30 PM · 37 characters. Puffers, quilted coats, corduroy and wool. | |
| Oct 3, 2026 2:45 PM | Just launched: amazing deals on our site | 40 | Great styles, just a few left, at prices you'll be thrilled over. | Oct 3, 2026 2:45 PM · 40 characters. Great styles, just a few left, at prices you'll be thrilled over. | |
| Oct 3, 2026 9:30 AM | NEW: CORDUROY FROM HEAD TO TOE | 30 | More texture. More tones. More ways to wear it. | Oct 3, 2026 9:30 AM · 30 characters. More texture. More tones. More ways to wear it. | |
| Oct 3, 2026 12:13 AM | Looking for this? | 17 | 20% off your first full-priced order. | Oct 3, 2026 12:13 AM · 17 characters. 20% off your first full-priced order. |
Based on 558 emails received from Mar 16 to Nov 4, 2026. Times in US Eastern. How we collect