Let them eat candy. Really. 🍬

Preview text: Then make the part that comes after a whole lot easier.

WilloSunday, Oct 25, 2026 at 10:07 AM EasternKlaviyo
WilloLet them eat candy. Really. 🍬
Subject
Let them eat candy. Really. 🍬
Preview text
Then make the part that comes after a whole lot easier.
From
store@willo.com
Brand
Willo
Sent
Sun Oct 25, 2026, 10:07 AM ET
Size
35 KB
Images
10
Links
10, 5 of them buttons
Subject length
29 characters

Against Willo's usual

Sent in the 10 AM hour, which holds 4% of its emails; 30% arrive in the 7 PM hour. The subject is 29 characters; its average is 39.

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From
Katie from Willo <[email protected]>
Subject
Let them eat candy. Really. 🍬
Date
Sun, 25 Oct 2026 14:07:07 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.willo.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.willo.com s=mtd1
List-Unsubscribe
Present, one-click

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  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Oct 29, 2026 1:00 PMNo tricks. Just 20% off. πŸŽƒ
Oct 29, 2026 2:26 AMBrushing can feel harder than expected
Oct 26, 2026 5:50 AMYou hope it was enough.
Oct 25, 2026 10:07 AMLet them eat candy. Really. 🍬 (this email)
Oct 22, 2026 7:02 PMWhen the dentist is also Mom
Oct 22, 2026 5:49 AMSay goodbye to brushing battles πŸ‘‹ Your 10% off is inside
Oct 18, 2026 4:00 PMHe actually called his toothbrush β€œamazing”

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