Extra 70% OFF ends @ midnight online, so go go gooooo

ExpressSunday, May 19, 2024 at 8:04 PM EasternMailchimp
ExpressExtra 70% OFF ends @ midnight online, so go go gooooo
Subject
Extra 70% OFF ends @ midnight online, so go go gooooo
From
express@b.express.com
Brand
Express
Sent
Sun May 19, 2024, 8:04 PM ET
Size
144 KB
Images
43
Links
61, 1 of them buttons
Subject length
53 characters

Against Express's usual

Sent in the 8 PM hour, which holds 15% of its emails; 29% arrive in the 11 AM hour. The subject is 53 characters; its average is 44.

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Sent just before and after

May 20, 2024 7:56 PMLast call: 30-70% OFF
May 20, 2024 3:08 PM30-70% off ends today | Look cool all summer
May 20, 2024 11:15 AMPsst, the sitewide sale ends soon
May 19, 2024 8:04 PMExtra 70% OFF ends @ midnight online, so go go gooooo (this email)
May 19, 2024 3:23 PMTONIGHT ONLY ➡️ Extra 70% off clearance | 6 p.m.-midnight
May 19, 2024 11:09 AMHere's 30-70% off online to SALE through the wknd
May 19, 2024 8:13 AMIn case of RSVP: 30-60% off everything to look your best ✔️

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