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Psst, the sitewide sale ends soon

ExpressMonday, May 20, 2024 at 11:15 AM EasternMailchimp
ExpressPsst, the sitewide sale ends soon
Subject
Psst, the sitewide sale ends soon
From
express@b.express.com
Brand
Express
Sent
Mon May 20, 2024, 11:15 AM ET
Size
148 KB
Images
42
Links
62, 1 of them buttons
Subject length
33 characters

Against Express's usual

Sent in its busiest hour, 11 AM, which holds 29% of its emails. The subject is 33 characters; its average is 44.

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Sent just before and after

May 21, 2024 11:13 AMTODAY. ONLY. Reveal your Mystery Deal 👀
May 20, 2024 7:56 PMLast call: 30-70% OFF
May 20, 2024 3:08 PM30-70% off ends today | Look cool all summer
May 20, 2024 11:15 AMPsst, the sitewide sale ends soon (this email)
May 19, 2024 8:04 PMExtra 70% OFF ends @ midnight online, so go go gooooo
May 19, 2024 3:23 PMTONIGHT ONLY ➡️ Extra 70% off clearance | 6 p.m.-midnight
May 19, 2024 11:09 AMHere's 30-70% off online to SALE through the wknd

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