Not your dad’s chinos (30% off in the app + $10 Express Cash!)

Use this example
- Subject
- Not your dad’s chinos (30% off in the app + $10 Express Cash!)
- From
- express@
b.express.com - Brand
- Express
- ESP
- Mailchimp
- Sent
- Fri Sep 19, 2025, 11:09 AM ET
- Size
- 135 KB
- Images
- 45
- Links
- 48, 1 of them buttons
- Subject length
- 62 characters
Against Express's usual
Sent in its busiest hour, 11 AM, which holds 29% of its emails. The subject is 62 characters; its average is 44.
Sent just before and after
| Sep 20, 2025 3:01 PM | NEW. FALL. SWEATERS. (All 30% off + use your $10 Express Cash!) | |
| Sep 20, 2025 11:04 AM | 30% OFF monochrome tailored looks (+ $10 Express Cash) | |
| Sep 19, 2025 3:00 PM | $10 Express Cash | Fall stock-up: $25+ when you buy 2 or more | |
| Sep 19, 2025 11:09 AM | Not your dad’s chinos (30% off in the app + $10 Express Cash!) (this email) | |
| Sep 18, 2025 3:10 PM | 30% OFF IN-APP | Fall layering 101 | |
| Sep 18, 2025 11:00 AM | STARTS TODAY! 30% off everything, only in the app | |
| Sep 17, 2025 8:04 PM | It's the final countdown for BOGO 50% OFF EVERYTHING |
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