Last drop

Preview text: Last one, random time this week

New Things LabTuesday, Sep 15, 2026 at 5:05 PM EasternKlaviyo
New Things LabLast drop
Subject
Last drop
Preview text
Last one, random time this week
From
info@newthingslab.com
Sent
Tue Sep 15, 2026, 5:05 PM ET
Sent to
getnewthings.com, newthingslab.com
Size
49 KB
Images
16
Links
17, 6 of them buttons
Subject length
9 characters

Against New Things Lab's usual

Sent in the 5 PM hour, which holds 13% of its emails; 19% arrive in the 12 PM hour. The subject is 9 characters; its average is 28.

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Sent just before and after

Sep 17, 2026 5:07 PMclosing at midnight. red goes back in the drawer.
Sep 17, 2026 12:08 PM🟥 ✍️
Sep 17, 2026 8:47 AMrevision red is live.
Sep 15, 2026 5:05 PMLast drop (this email)
Sep 11, 2026 5:00 PMgone at midnight. moss goes back in the drawer.
Sep 11, 2026 1:03 PMWhy MEMO earns the spot in your pocket....
Sep 11, 2026 9:00 AMmomentum moss is live.

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