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The bra we can't keep in stock

Sold out 7 times, and here's why.

First ThingSunday, Oct 4, 2026 at 5:03 PM EasternKlaviyo
First ThingThe bra we can't keep in stock
Subject
The bra we can't keep in stock
Preview text
Sold out 7 times, and here's why.
From
hello@firstthing.com.au
Sent
Sun Oct 4, 2026, 5:03 PM ET
Size
78 KB
Images
12
Links
24, 3 of them buttons
Subject length
30 characters

Against First Thing's usual

Sent in the 5 PM hour, which holds 9% of its emails; 17% arrive in the 6 AM hour. The subject is 30 characters; its average is 28.

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From
First Thing <[email protected]>
Subject
The bra we can't keep in stock
Date
Sun, 04 Oct 2026 21:03:04 +0000 (UTC)
Message-ID domain
geopod-ismtpd-35
Return-Path domain
send.firstthing.com.au
DKIM signature
d=firstthing.com.au s=kl2
List-Unsubscribe
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Servers it passed through, newest first

  1. by recvd-…-8skj5 with SMTP
  2. from (unnamed) by geopod-ismtpd-35 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Oct 13, 2026 9:32 PMJUST DROPPED: The Everyday Bralette
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Oct 4, 2026 9:52 PMSaw you peeking 👀
Oct 4, 2026 5:03 PMThe bra we can't keep in stock (this email)
Oct 1, 2026 5:04 AMDo anything in your Strapless Bra
Sep 30, 2026 5:04 AMSeptember at First Thing
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