Your new parenting sidekick ๐ŸŒŸ

Preview text: Kept my kids busy for 2 hours and 12 minutes. Really!

SmolSunday, Aug 30, 2026 at 12:07 PM EasternKlaviyo
SmolYour new parenting sidekick ๐ŸŒŸ
Subject
Your new parenting sidekick ๐ŸŒŸ
Preview text
Kept my kids busy for 2 hours and 12 minutes. Really!
From
hello@playsmol.com
Brand
Smol
Sent
Sun Aug 30, 2026, 12:07 PM ET
Size
43 KB
Images
13
Links
10, 1 of them buttons
Subject length
30 characters

Against Smol's usual

Sent in its busiest hour, 12 PM, which holds 43% of its emails. The subject is 30 characters, the same as its average.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

Subject
Your new parenting sidekick ๐ŸŒŸ
Date
Sun, 30 Aug 2026 16:07:58 +0000 (UTC)
Message-ID domain
geopod-ismtpd-95
Return-Path domain
send.playsmol.com
DKIM signature
d=playsmol.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-โ€ฆ-fxgdz with SMTP
  2. from (unnamed) by geopod-ismtpd-95 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Sep 6, 2026 12:08 PM20% off Smol favorites ends tomorrow ๐ŸŒŸ
Sep 3, 2026 5:22 PMOkay, you have favorites ๐Ÿ‘€
Sep 1, 2026 12:03 PMWanna play? This sale says YES!
Aug 30, 2026 12:07 PMYour new parenting sidekick ๐ŸŒŸ (this email)
Aug 23, 2026 2:00 PMWe added $10 to your welcome offer ๐ŸŽ‰
Aug 19, 2026 2:25 PMConsider this your sign to make the memory โœจ
Aug 16, 2026 12:37 PMTurns out, play is pretty smart ๐Ÿ‘ฉโ€๐Ÿ”ฌ

More from Smol

All Smol emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.