I built a whole business around one shoe brand

Preview text: There’s a reason I chose TAYGRA.

The Sole Co

Saturday, Oct 17, 2026 at 3:04 AM EasternKlaviyo

The Sole CoI built a whole business around one shoe brand

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Subject: I built a whole business around one shoe brand
Preview text: There’s a reason I chose TAYGRA.
From: hello@thesoleco.au
Brand: The Sole Co
ESP: Klaviyo
Sent: Sat Oct 17, 2026, 3:04 AM ET
Sent to: Australia (taygra.au)
Size: 54 KB
Images: 7
Links: 10, 5 of them buttons
Subject length: 46 characters

Against The Sole Co's usual

Sent in the 3 AM hour, which holds 19% of its emails; 23% arrive in the 7 PM hour. The subject is 46 characters; its average is 34.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From: The Sole Co <[email protected]>
Subject: I built a whole business around one shoe brand
Date: Sat, 17 Oct 2026 07:04:20 +0000
Message-ID domain: klaviyomail.com
Return-Path domain: k3.email.thesoleco.au
DKIM signature: d=shared.klaviyomail.com s=def1; d=email.thesoleco.au s=mtd1
List-Unsubscribe: Present, one-click

Servers it passed through, newest first

from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

	Oct 18, 2026 7:30 PM	Your outfit called. It wants better shoes.
	Oct 18, 2026 3:05 AM	These shoes don’t need babysitting
	Oct 18, 2026 3:02 AM	One last reminder from me
	Oct 17, 2026 3:04 AM	I built a whole business around one shoe brand (this email)
	Oct 17, 2026 3:02 AM	People get weirdly attached to these shoes
	Oct 16, 2026 3:06 AM	These shoes don’t need babysitting
	Oct 16, 2026 3:05 AM	These don’t feel like normal sneakers