Brushing that fits real life
Preview text: Because you need it to get done right
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- Subject
- Brushing that fits real life
- Preview text
- Because you need it to get done right
- From
- store@
willo.com - Brand
- Willo
- ESP
- Klaviyo
- Sent
- Fri Apr 17, 2026, 7:26 PM ET
- Size
- 41 KB
- Images
- 8
- Links
- 9, 6 of them buttons
- Subject length
- 28 characters
Against Willo's usual
Sent in its busiest hour, 7 PM, which holds 30% of its emails. The subject is 28 characters; its average is 39.
Sent just before and after
| Apr 26, 2026 6:47 PM | Parents, you’re not doing anything wrong | |
| Apr 21, 2026 6:49 PM | Brushing can feel harder than expected | |
| Apr 19, 2026 7:26 PM | This is what brushing looks like now | |
| Apr 17, 2026 7:26 PM | Brushing that fits real life (this email) | |
| Apr 4, 2026 12:34 PM | This month, your purchase can do more | |
| Mar 30, 2026 7:02 PM | What most kids’ toothbrushes get wrong | |
| Mar 21, 2026 11:38 PM | Parents, you’re not doing anything wrong |
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Brushing can feel harder than expected
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