This is what brushing looks like now

Preview text: Because you need it to get done right

WilloSunday, Apr 19, 2026 at 7:26 PM EasternKlaviyo
WilloThis is what brushing looks like now
Subject
This is what brushing looks like now
Preview text
Because you need it to get done right
From
store@willo.com
Brand
Willo
Sent
Sun Apr 19, 2026, 7:26 PM ET
Size
40 KB
Images
8
Links
9, 6 of them buttons
Subject length
36 characters

Against Willo's usual

Sent in its busiest hour, 7 PM, which holds 29% of its emails. The subject is 36 characters; its average is 39.

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From
Willo <[email protected]>
Subject
This is what brushing looks like now
Date
Sun, 19 Apr 2026 23:26:04 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.willo.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.willo.com s=mtd1
List-Unsubscribe
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  1. from kl-203-24-56.kmta.shared.klaviyomail.com [170.203.24.56] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Apr 28, 2026 7:45 PMA better time to start doesn’t come often
Apr 26, 2026 6:47 PMParents, you’re not doing anything wrong
Apr 21, 2026 6:49 PMBrushing can feel harder than expected
Apr 19, 2026 7:26 PMThis is what brushing looks like now (this email)
Apr 17, 2026 7:26 PMBrushing that fits real life
Apr 4, 2026 12:34 PMThis month, your purchase can do more
Mar 30, 2026 7:02 PMWhat most kids’ toothbrushes get wrong

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